How to create a Facebook Page : Learn new skills to build your brand or business
You now have a home base on the world’s largest social network for your business or project. With regular care and feeding, your Page can grow into a vibrant community and a valuable marketing automation asset. As one marketing expert notes, going live with authentic content gives your audience something they “can’t scroll past.” Thank people for positive comments, answer questions promptly, and handle any criticisms or issues professionally. Quick and helpful responses (especially to messages) can improve your Page’s reputation.
Why Going Viral Hurts Your Business
Businesses using Spur report handling 60-80% of inquiries automatically, which frees up their team to focus on high-value interactions and complex issues. Your team sees the entire conversation history and can pick up right where the AI left off. Finally, if you have other channels (Instagram, Twitter, LinkedIn, etc.), cross-promote your new Facebook Page there to direct followers over. → Share a useful tip, a photo Online Casino King Johnnie of your store or team, an announcement of an upcoming event, etc.
Step 5: How to Add Business Details to Your Facebook Page
Click on Create Post on your Page (you can usually find the post composer on the Home tab of your Page). Craft a first post that introduces your Page or provides value to visitors. Enter the person’s name or email (they must have a Facebook account) and assign a role from the dropdown. Decide how you want to receive notifications for Page activity. By default, if you’re the Page admin, Facebook can notify you (within Facebook and/or via email) about new messages, comments, reviews, etc.
- You can change the layout, add tabs, and choose a custom URL to make your page stand out.
- The goal is to get some followers and engagement early on, which makes your Page look active and credible.
- Facebook’s setup interface includes an “Add Action Button” option.
- But keep in mind this is YOUR view of your page, kind of like a backend view.
On desktop, the profile picture displays at 170 x 170 pixels (and 128 x 128 px on mobile). Facebook crops it into a circle, so avoid putting important details in the corners of a square logo or image. A well-crafted Page can help you reach customers, build credibility, and even provide customer support without spending a dime on the basics. Facebook provides insights and analytics tools to help you track your page’s performance. Monitor your reach, engagement, and other metrics to understand what’s working and what needs improvement. Facebook Groups are an exceptional tool for that community-building.
Spur offers a free trial if you want to explore what modern customer messaging automation looks like. No commitment, just a chance to see how much time you could save. But as your Page grows, plan for a real automation strategy.